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	<title>Primary Color</title>
	<link>http://www.primarycolor.us</link>
	<description>Advertising Design</description>
	<lastBuildDate>Wed, 17 Feb 2010 03:31:08 +0000</lastBuildDate>
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		<title>Who, What, and Where of Good Advertising</title>
		<description><![CDATA[Advertising doesn&#8217;t have to be brilliant or highly creative to be successful, but it doesn&#8217;t hurt either.
Advertising doesn’t have to be brilliant or highly creative to be effective. The secret to successful advertising lies in its continuity—sending an informative, consistent message over time that motivates existing customers and prospects to turn to you when they [...]]]></description>
		<link>http://www.primarycolor.us/?p=570</link>
			</item>
	<item>
		<title>Are You Advertising with Purpose?</title>
		<description><![CDATA[Once you’ve targeted your market, it’s important to clearly identify what you want your advertising to accomplish.

The main reason for small business advertising is obvious: to attract customers and increase sales. But often advertising efforts are wasted on a shotgun approach that doesn&#8217;t focus on their company&#8217;s best prospects—those who are ready, willing and able [...]]]></description>
		<link>http://www.primarycolor.us/?p=543</link>
			</item>
	<item>
		<title>Solar Impact Identity</title>
		<description><![CDATA[Primary Color designed a contemporary, high-energy logo and identity system that is unique and memorable...]]></description>
		<link>http://www.primarycolor.us/?p=62</link>
			</item>
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		<title>Grammarama Identity</title>
		<description><![CDATA[We worked with April FitzGerald to develop the name, logo design and business cards for grammarama, her new professional writing, editing, critique and design service.]]></description>
		<link>http://www.primarycolor.us/?p=475</link>
			</item>
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		<title>CER &#8211; 25th Anniversary Print Ads</title>
		<description><![CDATA[Ads promoting sales and rental of their scaffolding products also remind customers of longevilty and trustworthiness.]]></description>
		<link>http://www.primarycolor.us/?p=435</link>
			</item>
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		<title>Gator Non-Profit Professionals Identity</title>
		<description><![CDATA[We asked GNPP if we could help with their new logo. Gators gotta stick together! <a href="http://www.primarycolor.us/?p=296" title="click to follow">MORE »</a>]]></description>
		<link>http://www.primarycolor.us/?p=296</link>
			</item>
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		<title>Muzzy Broadheads Print Collateral</title>
		<description><![CDATA[We've been working with Muzzy on their print collateral since 2004.]]></description>
		<link>http://www.primarycolor.us/?p=320</link>
			</item>
	<item>
		<title>WestonArnold Insurance Identity</title>
		<description><![CDATA[WestonArnold Insurance wanted a new logo to go with their new name.
]]></description>
		<link>http://www.primarycolor.us/?p=240</link>
			</item>
	<item>
		<title>Muzzy Endcap for Cabela&#8217;s</title>
		<description><![CDATA[Muzzy needed new signage for in-store display at Cabelas.
]]></description>
		<link>http://www.primarycolor.us/?p=267</link>
			</item>
	<item>
		<title>Windows Extended Character Set</title>
		<description><![CDATA[Most text editors and word processors allow you to type special symbols that do not appear on the keyboard. To access these, you will need to use the numeric keypad on the right side of your keyboard. Make sure that the NumLock key is on, and then press and hold one of your Alt keys. [...]]]></description>
		<link>http://www.primarycolor.us/?p=202</link>
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